Growing consumer unease on privacy, reveals UK poll

Resource / Growing consumer unease on privacy, reveals UK poll

By Esther Maughan McLachlan / 18 Mar 2015

A poll by the UK's YouGov for the Market Research Society Delphi Group identifies a trend of growing consumer unease about how personal information is collected and stored. Of those surveyed, 70% said that privacy of personal information is more important now than it was five to ten years ago. Only one in ten feel in complete control over our personal information being kept private. 

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