China’s largest B2B online seafood marketplace launches sustainable seafood program with MSC

Signal of change / China’s largest B2B online seafood marketplace launches sustainable seafood program with MSC

By Marta Melvin / 17 Nov 2017

News - Marine Stewardship Council

Gfresh, China's largest B2B online seafood marketplace has launched a sustainable seafood program with a commitment to source Marine Stewardship Council (MSC) labelled produce. The agreement was signed between Gfresh and MSC on 1 November the first day of 22 nd China Seafood Expo and documents the intent to jointly promote global sustainable fishing practices by raising awareness of the importance of sustainability to Chinese consumers.



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What might the implications of this be? What related signals of change have you seen?

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