Target is to set up indoor vertical farming systems in its stores this year, thanks to a collaboration with Food + Future CoLab, design firm IDEO and MIT Media Lab. The aim of the pilot is to understand how customers relate to its food. This technology will also be modified and tweaked to allow for agricultural experimentation by farmers and researchers. The team is also adapting the technology to produce Poly, a self-contained growing box to educate school children about indoor farming and the food chain.
Target to start growing produce in-house by 2017
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- Topic: AgricultureEconomy & businessTransport
- Other Tags: BusinessEducationFoodRetailUrban Farming